Website SEO Report

Results for instructure.com

We have found 53 SEO issues on 9 checked pages of instructure.com website. Average response time was 98 ms. See website report below or individual reports for all crawled pages.

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Website Overview

Main URL: https://www.instructure.com Response time: 32 ms

Passed 17 Errors 6 Warnings 30 Updated on: 2017-03-02 07:54

Every issue is an opportunity to improve your website search engine rankings and SEO score. Review the common SEO issues below and get detailed report for every page.

Passed: Relative Canonical URL
Passed: Link Contains Underscores
Warning: Link Contains Parameters

It is best to keep the URL structure of your website simple. It helps search engines to crawl pages more efficiently and it helps users to understand your website navigation better. Keeping parameters in URL can lead to indexing the same content multiple times. This will lead to wasting your crawl budget and not indexing other pages of your website. Know more about building better URL structure in Google Help: Keep a simple URL structure

PageDetails
https://www.instructure.com/news/?PRNewsNS URL parameters: https://www.instructure.com/news/?PRNewsNS

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Passed: Repeated Levels in URL
Notice: External Links Without Nofollow

Links without nofollow attribute pass page rank to another websites. The more links without nofollow attribute you have the less page rank each of the link receive from your website. More info could by found in Google Help page for nofollow attribute.

PageDetails
https://www.instructure.com/careers/openpositions Links:
- https://www.canvaslms.com/?lead_source_descript... open
- https://www.getbridge.com/?lead_source_descript... open
- https://www.arcmedia.com/?lead_source_descripti... open
show all
https://www.instructure.com/news/ Links:
- https://www.canvaslms.com/?lead_source_descript... open
- https://www.getbridge.com/?lead_source_descript... open
- https://www.arcmedia.com/?lead_source_descripti... open
show all
https://www.instructure.com/about Links:
- https://www.canvaslms.com/?lead_source_descript... open
- https://www.getbridge.com/?lead_source_descript... open
- https://www.arcmedia.com/?lead_source_descripti... open
show all

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Also found at 6 other pages.
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Passed: Multiple H1 Tag
Error: No Viewport Meta Tag

It is critical to have your website render good at mobile devices. Use the viewport meta tag to control layout on mobile browsers. Learn more at Mozilla Developers Network page Viewport Meta Tag

PageDetails
https://www.instructure.com/policies/terms-of-use
https://www.instructure.com/policies/privacy

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Passed: Missing Title Tag
Error: Duplicated Title

Duplicate content generally refers to substantive blocks of content within or across domains that either completely match other content or are appreciably similar. It is strongly recommended that all pages has unique content including titles and meta descriptions.

PageDetails
https://www.instructure.com Title: Instructure | Learning + Tech = Awesome
https://www.instructure.com/news/?PRNewsNS Title: News | Press Releases | Instructure

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Passed: No Meta Description Tag
Error: Duplicated Meta Description

Duplicate content generally refers to substantive blocks of content within or across domains that either completely match other content or are appreciably similar. It is strongly recommended that all pages has unique content including titles and meta descriptions.

PageDetails
https://www.instructure.com Description: Instructure makes software that makes smarter people. Products include Canvas LMS, Bridge and Canvas Network.
https://www.instructure.com/news/?PRNewsNS Description: The official media room of Instructure providing news, press releases and other company announcements.

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Passed: Broken Resources
Warning: Meta Description Too Long/Too Short

Recommended description length 50-160 characters. Keep these clear and relevant, though use the added space to expand on the title tag in a meaningful way

Meta tags are used to provide search engines with additional information about a page. Meta tags are added to <head> section of the HTML page. Meta description tag provides a short description of the page. In some situations this description is used as a part of the snippet shown in the search results for your website. Good description together with title increases CTR for your site and drives more organic traffic. That's why it is important to work on good page description.

PageDetails
https://www.instructure.com/about Meta description More than 1,400 universities, businesses and school districts around the world use Instructure software. We’re out to make the world smarter with better software. length is 164. Recommended between 50 and 160.
https://www.instructure.com/policies/terms-of-use Meta description Terms of Use length is 12. Recommended between 50 and 160.
https://www.instructure.com/policies/privacy Meta description Privacy length is 7. Recommended between 50 and 160.

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Passed: Incorrect Language Definition
Warning: Missing ALT Attribute

The alt attribute provides alternative information for an image if a user for some reason cannot view it (because of slow connection, an error in the src attribute, or if the user uses a screen reader). It also helps crawlers understand what is in an image. Providing meaningful description for an image also can help drive organic traffic from image search.

PageDetails
https://www.instructure.com/careers/openpositions Images without 'alt' attribute:
- /img/logo.svg view
- /img/footer-line1.png view
- /img/FBicon.png view
https://www.instructure.com/news/ Images without 'alt' attribute:
- /img/logo-light.svg view
- /img/footer-line1.png view
- /img/FBicon.png view
https://www.instructure.com/about Images without 'alt' attribute:
- /img/logo.svg view
- /img/canvas-w.png view
- /img/BridgeLogo2.png view
show all

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Also found at 6 other pages.
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Passed: Use of Flash
Warning: No H1 Tag

Page should define one and only one H1 tag. Headings tags H1, H2, etc define page structure and helps users understand the content of a page more clearly when properly used. Keywords in H1 tag have higher weight that other keywords on the page.

PageDetails
https://www.instructure.com/news/
https://www.instructure.com/about
https://www.instructure.com

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Also found at 4 other pages.
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Warning: Title Too Long/Too Short

Title should be 50-57 characters long. Longer titles are truncated by search engines. Short titles can miss important information and lead to lower CTR from search results. All titles should be unique across all pages of your website.

Each website page should have a unique and attractive title. Good titles increase CTR for search results and organic traffic to your page.

PageDetails
https://www.instructure.com/policies/privacy Title Privacy length is 7. Recommended between 10 and 57.

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Passed: H1 Duplicates Page Title
Warning: Spelling Errors

Your page text contains spelling errors. Spelling errors make your site look unprofessional. Errors in keywords will lead to loosing organic traffic.

PageDetails
https://www.instructure.com/careers/openpositions Detected language: en. Found 3 spelling errors: Instructure, Sao, Zealand.
https://www.instructure.com/news/ Detected language: en. Found 3 spelling errors: Instructure, INSTRUCTURE, Zealand.
https://www.instructure.com/about Detected language: en. Found 31 spelling errors: Instructure, isn, slideshows, unmute, Coates, Kaminsky, Burggraaf, SVP, Kaminer, Macfarlane. all

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Also found at 6 other pages.
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Notice: No H2 Tags

Headings tags H1, H2, etc define page structure and helps users understand the content of a page more clearly when properly used. Users do not read web page as a book rather they scan it. Headings receive more user attention and if you provide relevant headers then users more likely stay at your page and continue reading. Keywords in H1 and H2 tags have higher weight that other keywords on the page.

PageDetails
https://www.instructure.com/careers/openpositions
https://www.instructure.com/news/
https://www.instructure.com/about

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Also found at 5 other pages.
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Passed: Too Many Links on Page
Passed: Noindex Tag
Passed: Page Size is Too Big
Passed: No DOCTYPE defined
Passed: Server and Page Encoding are Different
Passed: Blocked in Robots.txt
Passed: Meta Refresh Redirect

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