Website SEO Report

Results for bt.com

We have found 40 SEO issues on 12 checked pages of bt.com website. Average response time was 186 ms. See website report below or individual reports for all crawled pages.

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Website Overview

Main URL: http://home.bt.com Response time: 23 ms

Passed 17 Errors 2 Warnings 19 Updated on: 2017-03-02 07:58

Every issue is an opportunity to improve your website search engine rankings and SEO score. Review the common SEO issues below and get detailed report for every page.

Passed: Relative Canonical URL
Passed: Link Contains Underscores
Passed: Link Contains Parameters
Passed: Repeated Levels in URL
Notice: External Links Without Nofollow

Links without nofollow attribute pass page rank to another websites. The more links without nofollow attribute you have the less page rank each of the link receive from your website. More info could by found in Google Help page for nofollow attribute.

PageDetails
http://home.bt.com/news/news-extra-01363971157944 Links:
- http://www.btplc.com open
- http://www.btplc.com/ open
- http://www.btplc.com/ open
show all
http://home.bt.com/news/odd-news-01363796671939 Links:
- http://www.btplc.com open
- http://www.btplc.com/ open
- http://www.btplc.com/ open
show all
http://home.bt.com/news/science-news-01400813480061 Links:
- http://www.btplc.com open
- http://www.btplc.com/ open
- http://www.btplc.com/ open
show all

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Passed: Multiple H1 Tag
Passed: No Viewport Meta Tag
Passed: Missing Title Tag
Error: Duplicated Title

Duplicate content generally refers to substantive blocks of content within or across domains that either completely match other content or are appreciably similar. It is strongly recommended that all pages has unique content including titles and meta descriptions.

PageDetails
http://home.bt.com Title: BT | Using the power of communication to make a better world

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Passed: No Meta Description Tag
Error: Duplicated Meta Description

Duplicate content generally refers to substantive blocks of content within or across domains that either completely match other content or are appreciably similar. It is strongly recommended that all pages has unique content including titles and meta descriptions.

PageDetails
http://home.bt.com Description: BT is one of the leading communications companies, serving the broadband, phone, TV and mobile needs of customers in the UK and in more than 170 countries worldwide.

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Passed: Broken Resources
Warning: Meta Description Too Long/Too Short

Recommended description length 50-160 characters. Keep these clear and relevant, though use the added space to expand on the title tag in a meaningful way

Meta tags are used to provide search engines with additional information about a page. Meta tags are added to <head> section of the HTML page. Meta description tag provides a short description of the page. In some situations this description is used as a part of the snippet shown in the search results for your website. Good description together with title increases CTR for your site and drives more organic traffic. That's why it is important to work on good page description.

PageDetails
http://home.bt.com/ Meta description BT is one of the leading communications companies, serving the broadband, phone, TV and mobile needs of customers in the UK and in more than 170 countries worldwide. length is 165. Recommended between 50 and 160.
http://home.bt.com Meta description BT is one of the leading communications companies, serving the broadband, phone, TV and mobile needs of customers in the UK and in more than 170 countries worldwide. length is 165. Recommended between 50 and 160.

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Passed: Incorrect Language Definition
Warning: Missing ALT Attribute

The alt attribute provides alternative information for an image if a user for some reason cannot view it (because of slow connection, an error in the src attribute, or if the user uses a screen reader). It also helps crawlers understand what is in an image. Providing meaningful description for an image also can help drive organic traffic from image search.

PageDetails
http://home.bt.com/news/news-extra-01363971157944 Images without 'alt' attribute:
- /s/stm/origin/images/consumercookie.gif view
- //home.bt.com/images/player-header-btcom-136401043162102301 view
http://home.bt.com/news/odd-news-01363796671939 Images without 'alt' attribute:
- /s/stm/origin/images/consumercookie.gif view
- //home.bt.com/images/player-header-btcom-136401043162102301 view
http://home.bt.com/news/science-news-01400813480061 Images without 'alt' attribute:
- /s/stm/origin/images/consumercookie.gif view
- //home.bt.com/images/player-header-btcom-136401043162102301 view

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Passed: Use of Flash
Warning: No H1 Tag

Page should define one and only one H1 tag. Headings tags H1, H2, etc define page structure and helps users understand the content of a page more clearly when properly used. Keywords in H1 tag have higher weight that other keywords on the page.

PageDetails
http://home.bt.com/
http://home.bt.com

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Warning: Title Too Long/Too Short

Title should be 50-57 characters long. Longer titles are truncated by search engines. Short titles can miss important information and lead to lower CTR from search results. All titles should be unique across all pages of your website.

Each website page should have a unique and attractive title. Good titles increase CTR for search results and organic traffic to your page.

PageDetails
http://home.bt.com/news/news-extra-01363971157944 Title Viral stories and an alternative take on the news of the day length is 60. Recommended between 10 and 57.
http://home.bt.com/ Title BT | Using the power of communication to make a better world length is 60. Recommended between 10 and 57.
http://home.bt.com Title BT | Using the power of communication to make a better world length is 60. Recommended between 10 and 57.

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Passed: H1 Duplicates Page Title
Warning: Spelling Errors

Your page text contains spelling errors. Spelling errors make your site look unprofessional. Errors in keywords will lead to loosing organic traffic.

PageDetails
http://home.bt.com/news/news-extra-01363971157944 Detected language: en. Found 30 spelling errors: Wifi, MyDonate, Fon, Fresca, Openreach, Redcare, landline, Landline, UFC, AMC. all
http://home.bt.com/news/odd-news-01363796671939 Detected language: en. Found 23 spelling errors: Wifi, MyDonate, Fon, Fresca, Openreach, Redcare, landline, Landline, UFC, AMC. all
http://home.bt.com/news/science-news-01400813480061 Detected language: en. Found 17 spelling errors: Wifi, MyDonate, Fon, Fresca, Openreach, Redcare, landline, Landline, UFC, AMC. all

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Passed: No H2 Tags
Notice: Too Many Links on Page

It is generally agreed SEO recommendation that page should contain less than 100 links. Read wonderful blog post on this topic: How Many Links Is Too Many

PageDetails
http://home.bt.com/news/news-extra-01363971157944 Actual links: 363, recommended maximum: 100
http://home.bt.com/news/odd-news-01363796671939 Actual links: 337, recommended maximum: 100
http://home.bt.com/news/science-news-01400813480061 Actual links: 344, recommended maximum: 100

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Also found at 3 other pages.
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Passed: Noindex Tag
Notice: Page Size is Too Big

Speed is the critical quality parameter for users and thus for search engines. Faster pages have lower bounce rate and higher rankings in search engines. Though there is no ideal standard page size we recommend it to be within 51200 bytes. How did we come up with this number? Users now more and more tend to be on mobile device. Average mobile device uses 3G connection. 3G connection speed varies between 144 and 400 kilobit per second. To satisfy and impress a user with speed HTML page and blocking referenced resources should load within couple of seconds. We set limit to 500ms and this gives us the size of 51200 bytes on average connection. Moreover if you check your page with google speed test tool it will complain about slow website if your server respond longer than 200ms.

PageDetails
http://home.bt.com/news/news-extra-01363971157944 Current: 132817 bytes, recommended: 51200 bytes
http://home.bt.com/news/odd-news-01363796671939 Current: 119398 bytes, recommended: 51200 bytes
http://home.bt.com/news/science-news-01400813480061 Current: 122290 bytes, recommended: 51200 bytes

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Notice: No DOCTYPE defined

DOCTYPE directive tells web browser how to parse HTML page. Though it is not required it can speed up webpage rendering and thus recommended to have.

PageDetails
http://home.bt.com/news/science-news-01400813480061

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Passed: Server and Page Encoding are Different
Passed: Blocked in Robots.txt
Passed: Meta Refresh Redirect

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